Built to modernize
real estate referrals.
Realay is a cutting-edge SaaS platform developed by Kaibo LLC, a Michigan-based company established in January 2023. Our mission is to revolutionize how referrals are made and how buyers and sellers connect with agents and brokers.
referral network
See what Realay is
and why it matters.
Realay launched in November 2023 to replace outdated referral workflows with a more transparent, trackable, and efficient process for agents, brokers, buyers, and sellers.
A better way to connect clients, agents, and brokers.
Realay is a cutting-edge SaaS platform developed by Kaibo LLC, a Michigan-based company established in January 2023. Our flagship product, the Realay platform, launched in November of the same year with the mission to revolutionize the way referrals are made and how buyers and sellers connect with agents and brokers.
Gone are the days of cumbersome fax forms, delayed text messages, and trolling Facebook groups to find agents. The Realay platform replaces these archaic methods with a streamlined and efficient process that brings transparency and trackability to the referral process in the real estate industry.
Our platform provides a standard and broker-agnostic approach, allowing agents and clients to seamlessly connect with each other anywhere in North America. We help ensure that every client is matched with the best possible agent, while our dashboard eliminates the frustration of referrals disappearing into a black hole.
At Realay, we firmly believe the referral process can be enhanced by facilitating easier and more efficient connections between agents. By providing total transparency and trackability, we aim to create a dynamic, responsive, and client-centered experience for all parties involved.
Together, let’s transform the real estate industry and create a new era of seamless connections and exceptional client service.
We are building a real estate ecosystem where every referral is visible, every stakeholder is informed, and every client gets a better experience.
Why Realay exists
Real estate referrals should feel modern, responsive, and accountable — not slow, fragmented, and invisible.
The principles behind the platform
Agent-First
We build for the real-world needs of agents, brokers, buyers, and sellers — not for outdated processes.
Transparency
Realay brings visibility and trackability to referrals so everyone knows what is happening and what comes next.
Efficiency
We replace fax forms, endless follow-up texts, and scattered conversations with one streamlined workflow.
Broker-Agnostic
Our platform is designed to work across brokerages and help agents connect anywhere in North America.
Hear from John Leroy, Founder & CEO.
A closer look at the thinking behind Realay, the opportunity in the market, and the future of a more connected and transparent referral experience.
Realay partners helping power the ecosystem
Realay works alongside partners across coaching, lending, title, websites, and commercial real estate services.
Coach Bill Pipes & G3 Nation
World-class real estate coaching, sales language, productivity, culture, and performance training.
TownSites
Local-influence websites and automation that help agents grow reach, leads, and community presence.
Next Door Lending
Nationwide lending expertise focused on service, diversity of experience, and homeownership support.
Lee & Associates
A commercial real estate firm known for its professional ownership model and market-to-market service.
Extreme Loans
Mortgage support centered on speed, honesty, and an easy path to refinance or purchase.
Jay Kinder & Honey Badger Nation
High-performance real estate coaching and growth strategies from one of the industry’s top producers.
Fidelity
Title, escrow, closing, and title-related services backed by broad nationwide expertise.
Join the Realay network
Be part of a growing real estate network focused on better connections, better visibility, and better client outcomes.
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