Everything a broker needs to run a tighter, smarter referral operation.
From team oversight and referral control to contractor monetization and analytics, Realay gives brokerages one polished workspace to scale operations, protect client experience, and create new revenue.
Build and oversee your entire agent roster from one place.
Add agents instantly via email invite, assign roles, monitor each agent’s referral activity, and remove or deactivate members without disrupting open deals. Get a live bird’s-eye view of your brokerage pipeline in one dashboard.
See every deal across every agent — nothing falls through the cracks.
A unified kanban-style referral board shows all sent, received, and in-progress deals across your team. Filter by agent, status, or client type, then jump into any referral to reassign, review notes, or comment without leaving the dashboard.
Move deals between agents in seconds.
When an agent goes dark, changes territory, or hits capacity, reassign open referrals instantly. Full status history, client details, and internal notes stay attached so the handoff stays clean and the client experience remains smooth.
Every client email looks like it came from your brokerage.
Replace default Realay email styling with your own logo, brand colors, and messaging. Set brokerage-wide templates once and every agent on your team inherits the same polished communication automatically.
Build a trusted vendor bench and monetize it.
Invite your preferred inspectors, plumbers, electricians, movers, and more to join Realay as contractors. Control visibility across your team, set subscription rate tiers by contractor type, and create recurring monthly revenue on active contractor subscriptions.
Control your contractor revenue model.
Set brokerage-level commission overrides for each contractor category independently from platform defaults. Negotiate premium rates for high-volume partners or reduce pricing for new vendors while keeping every agreement under your control.
Know exactly who’s closing and who needs a nudge.
Track referrals sent, received, and closed by agent over any date range. Spot bottlenecks by pipeline stage, compare team performance, and export CSV reports for broker reviews, accountability meetings, or deeper analysis.
Never lose track of who you’ve invited.
View every outstanding agent and contractor invitation in one place, including sent date and current status. Resend or cancel invitations in one click so recruiting and onboarding never stall.
Give your brokerage a system that actually keeps everyone aligned.
Realay helps brokers scale teams, protect referral flow, and turn operational complexity into a clean, profitable process.